Concerns Raised Over E-commerce Logistics Control in Thailand

According to a report by Matichon Online, there is growing dissatisfaction regarding how e-commerce platforms manage logistics services in Thailand. Merchants are reporting that platforms are increasingly dictating which courier services handle their orders, effectively removing the ability for sellers to choose their preferred shipping partners.

One specific point of contention involves the redirection of orders away from J&T Express, which has reportedly caused operational difficulties for some vendors. Furthermore, the report highlights a significant shift in market dynamics, noting that Thailand Post’s share of these platform-managed orders has dwindled to approximately 5%.

For residents and business owners, this shift may lead to less flexibility in shipping costs and delivery reliability, as the choice of courier is increasingly centralized under platform algorithms rather than merchant preference.

Several details remain to be confirmed, including the specific platforms involved in these practices and whether regulatory bodies will intervene to address the concerns regarding fair competition in the logistics sector. As the situation develops, stakeholders are watching to see if these platform policies will be adjusted to restore more autonomy to online sellers.