Economy
Kris Sripoomseth Announces Departure Plans from PARAMETER Gelato
Former entertainer turned gelato chef Kris Sripoomseth reveals his intention to step away from the popular PARAMETER brand to pursue new professional interests.
In a recent appearance on the 'Woody Talk' program, Kris Sripoomseth, the well-known former entertainer who transitioned into a successful gelato chef, shared unexpected news regarding his future with the popular brand PARAMETER. Despite the brand’s current success and long customer queues, Sripoomseth stated that he intends to step away from the business.
Sripoomseth explained that he never drew a salary from the shop and originally intended to be involved only during the brand's initial launch phase. However, due to the brand's rapid growth and popularity, he remained longer than planned. He emphasized that he does not regret leaving the business while it is at its peak, as he is eager to pursue a new, larger project that he feels personally called to undertake. He also reflected on his journey into the culinary world, noting that he sought specialized training from a French chef to resolve conflicting information he encountered while studying gelato in Thailand.
For residents and travelers, this news highlights a potential shift in the management or creative direction of a trending local business. While Sripoomseth has expressed his intent to depart, the specific timeline for his exit and the identity of his successor or the nature of his next project remain to be confirmed. Fans of the brand will be watching to see how these changes impact the shop's operations.
Translated from Thai.
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