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LINE BK Reports Growth Amidst Economic Uncertainty in Thailand

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Digital financial provider LINE BK reaches 8.8 million users as Thai consumers increasingly seek liquidity management solutions.

According to a report by Khaosod Online Thailand on July 30, 2026, the digital financial service provider LINE BK has reached a milestone of 8.8 million users. The company, a joint venture between Kasikornbank and LINE Corporation, noted that 29 billion baht in loans remain outstanding as of the first half of 2026.

LINE BK attributes this growth to Thai consumers prioritizing liquidity management in response to persistent economic uncertainties, including high costs of living and fluctuating global energy prices. To address these challenges, the company has launched a new loan campaign titled “Need Cash Fast, Borrowing from LINE BK is Better” and is focusing on enhancing its credit scoring technology to facilitate responsible access to formal credit.

For residents and long-term visitors, this trend highlights the ongoing pressure on household finances and the increasing reliance on digital banking platforms for short-term financial flexibility. While the company continues to expand its services, the long-term impact of these economic pressures on consumer debt levels remains to be seen. Further developments regarding the effectiveness of their new credit scoring models and the broader stability of the digital lending sector in Thailand are expected to be monitored as the year progresses.

Translated from Thai.

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