Sport
Adidas Thailand Launches CODECHAOS 27 Golf Shoes with Exclusive Event
Adidas Thailand hosted 'THE CODECHAOS EXPERIENCE – CHAOS FEELS GOOD' to introduce their latest spikeless golf footwear, featuring various local celebrities.
On August 7, 2026, Adidas (Thailand) Co., Ltd. officially introduced the CODECHAOS 27, the latest iteration of their high-performance spikeless golf shoes. The launch was marked by an exclusive event titled 'THE CODECHAOS EXPERIENCE – CHAOS FEELS GOOD,' led by Nisarat Chaimongkolchai, Senior Manager of Adidas Golf.
The event served as a promotional platform for the new footwear, inviting a host of notable Thai celebrities and special guests to experience the product firsthand. Attendees included well-known figures such as Tao Sattaphong, Gemini Norawit, Mark Natarit, Prom Theepakorn, Mond Tanutchai, Wan Thanakrit, Mind Napasasi, and Aoom Phitsinee.
For residents and golf enthusiasts in Thailand, this launch highlights the continued expansion of premium sports equipment within the local market. The event underscores Adidas's strategy of leveraging celebrity influence to engage the golfing community and promote their latest technical innovations in footwear design.
While the event successfully showcased the product to the public and media, specific details regarding the full retail distribution timeline and the complete range of technical specifications for the CODECHAOS 27 remain to be confirmed by the company. Interested consumers are encouraged to monitor official Adidas Thailand channels for further updates on availability and pricing.