KTC Reports 142% Surge in SME Digital Payments
Krungthai Card (KTC) reports a significant shift in Thailand's digital economy, with SME payment volumes rising by 142% as businesses embrace multi-channel sales.
According to a report from Khaosod Online, Krungthai Card (KTC) has observed a major transformation in Thailand's business landscape as of November 2026. The company revealed that the number of SME merchants using its services has grown by over 90% in the last few years, with payment volumes processed through its systems surging by 142%. This data aligns with the e-Conomy SEA 2026 report, which estimates the value of Thailand's digital economy at 2.4 trillion baht. For residents and business owners, this trend highlights a rapid transition toward digital-first operations. However, KTC warns that increased sales do not automatically equate to higher profitability. Many businesses are struggling with 'hidden costs' and complex back-office management associated with multi-channel selling. KTC is currently promoting integrated payment solutions to help entrepreneurs streamline these operations. While the growth in digital transactions is clear, it remains to be seen how effectively local SMEs can manage the rising operational complexities to ensure long-term sustainability. Travelers may notice a wider availability of digital payment options across various merchants, reflecting this broader economic shift.