COCOLOVE and Bangkok University Launch Viral Ads Contest 2026
COCOLOVE and Bangkok University have partnered for the second consecutive year to host a viral advertising competition for students.
COCOLOVE, a 100% pure coconut water brand, has collaborated with the School of Entrepreneurship and Management at Bangkok University to launch the 'COCOLOVE x BU VIRAL ADS CONTEST 2026'. This initiative marks the second year of the partnership, providing a platform for students across all faculties and year levels to demonstrate their creative potential by producing viral advertising clips. The competition offers a total prize pool exceeding 100,000 baht. According to Khaosod Online, the project aims to bridge the gap between academic ideas and real-world marketing campaigns, encouraging the next generation to develop professional content creation skills. The awards ceremony was held at the university's main campus, featuring Dr. Wuttinipong Warakraisawad, Dean of the School of Entrepreneurship and Management, among other attendees. For residents and visitors interested in Thailand's creative industry, this event highlights the growing emphasis on digital marketing education and youth-led content production within the country's academic institutions. While the contest winners have been recognized, further details regarding the specific winning campaigns or future iterations of this collaboration remain to be confirmed by the organizers.
