Haier Invests 5.25 Billion Baht in New Rayong Washing Machine Plant
Global appliance manufacturer Haier has announced a 5.25 billion baht investment to establish a new washing machine production facility in Rayong, Thailand.
According to a report by Prachachat Business, Haier is strengthening its manufacturing presence in Thailand by investing 5.25 billion baht to build a new washing machine factory. The facility will be located at the WHA ESIE 5 industrial estate in Rayong province.
The company aims to produce 3 million premium washing machine units annually. This production capacity is intended to meet growing demand in Thailand, as well as export markets across Europe, the Middle East, and Oceania. Haier cited the expansion of urban populations as a primary driver for the increased demand for premium laundry appliances.
For residents and expatriates in Thailand, this development highlights the country's continued role as a strategic hub for global electronics manufacturing. While the investment signals long-term industrial growth in the Eastern Economic Corridor, specific details regarding the project's construction timeline and the exact date for the commencement of operations remain to be confirmed. The move is expected to bolster local supply chains and contribute to the regional economy as the facility scales up to its target production capacity.