AAS Group Expands Luxury EV Market with Voyah Brand Launch
AAS Group has announced the addition of the Chinese luxury EV brand Voyah to its portfolio, with an official launch scheduled for November 20.
According to a report by Khaosod Online, AAS Group, through its subsidiary AI Mobility, is set to introduce the Voyah brand—a luxury electric vehicle line under Dongfeng Motors—to the Thai market. The official launch is scheduled for November 20, followed by the debut of the premium MPV model, the Voyah Dream 9, at the Motor Expo later that month.
For residents and potential buyers, this expansion signals a growing presence of high-end Chinese electric vehicles in Thailand. The company is targeting a sales volume of 500 units for the remainder of this year, with immediate delivery capabilities for these initial orders.
Looking ahead to 2027, the company remains optimistic about its growth, setting a sales target of over 1,200 units. However, the firm noted that its long-term strategy remains subject to adjustments based on the upcoming announcement of new excise tax rates. While the company is confident in its market positioning, the final impact of these tax policies on vehicle pricing and availability remains to be confirmed. Interested parties should monitor the Motor Expo for further details on pricing and specific vehicle specifications.
