SAM Announces Debt Relief Measures for Flood-Affected Customers
Sukhumvit Asset Management (SAM) has introduced a debt relief program for customers impacted by recent flooding across Thailand.
According to a report by Thai Post on October 19, 2026, Sukhumvit Asset Management (SAM) has launched a support initiative to assist customers affected by the ongoing flooding in various regions of Thailand. Managing Director Nartnaree Rattapat stated that the company is aligning with government policy to provide immediate financial relief to those struggling to recover from the disaster.
The relief program allows eligible customers to suspend both principal and interest payments for a maximum period of three months. This measure has been expanded to cover an additional 22 provinces and 119 districts across the country.
For residents and expatriates with financial obligations to SAM, this initiative may provide necessary breathing room during the recovery phase. However, it is important to note that this is a specific corporate policy response. Individuals should contact SAM directly to confirm their eligibility, the specific documentation required to prove flood impact, and whether their particular loan agreement qualifies for the suspension. As the situation remains fluid, further updates regarding the duration of the relief or potential extensions have not yet been confirmed by the company. Residents are advised to monitor official announcements from SAM for the most accurate and up-to-date information regarding their accounts.