CBRE and SC Asset Launch Luxury Real Estate Showcase at Siam Paragon
CBRE Thailand has partnered with SC Asset to host the 'CBRE ELITE LIVING 2026' event, featuring 57 luxury and super-luxury properties with a sales target of 1 billion baht.
According to a report by Prachachat Business, CBRE Thailand has launched 'CBRE ELITE LIVING 2026' at Siam Paragon, a major showcase featuring 57 luxury and super-luxury residential projects. The event highlights high-end houses and condominiums, with the most expensive unit priced at 528 million baht. The organizers have set a total sales target of 1 billion baht for the event.
Market data presented during the launch indicates that the high-end real estate sector remains resilient. Regional growth is particularly notable, with condominium sales in Phuket rising by 11% and luxury villa sales increasing by over 50%. Additionally, Pattaya has seen an 83% growth in the supply of new premium condominiums.
For residents and investors, this event serves as a barometer for the current state of Thailand’s luxury property market, suggesting continued demand for high-value assets despite broader economic fluctuations. While the event aims to attract wealthy buyers through partnerships with global entities, it remains to be seen whether the ambitious 1 billion baht sales target will be met by the conclusion of the showcase. Potential buyers should note that these figures reflect current market trends in specific high-demand areas rather than the national property market as a whole.
