Hong Thai Herb Receives Diamond Award at Amazing Thailand Grand Sale 2026
The Tourism Authority of Thailand has honored Hong Thai Herb with a Diamond-level award for its outstanding sales performance during the 2026 Amazing Thailand Grand Sale campaign.
According to a report by Khaosod Online, the Thai herbal product company 'Hong Thai Herb' has been recognized with a Diamond-level plaque by the Tourism Authority of Thailand (TAT). This honor was awarded as part of the 'Top Seller' activity within the 'Amazing Thailand Grand Sale 2026' project, which ran from June 15 to August 15, 2026.
The Diamond award is reserved for establishments that achieved cumulative sales of at least 10 million baht during the campaign period. Hong Thai Herb was one of only 10 businesses to meet this criteria out of 26 participants in the Top Seller category. The initiative, themed 'Unforgettable Experience of Thai Brands,' was organized by the TAT in collaboration with various public and private sector partners to promote local products to both domestic and international consumers.
For residents and travelers, this recognition highlights the growing popularity and commercial success of traditional Thai herbal brands, which have become staple souvenirs for visitors. While the award confirms the brand's significant sales volume during the summer months, it remains to be seen how such promotional campaigns will evolve in future years to continue supporting local businesses. The success of this project underscores the ongoing effort to integrate Thai products into the broader tourism experience.