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Ministry of Commerce Launches 9-Day Vegetarian Festival Discount Campaign

Prachachat Business One source

The Thai Ministry of Commerce has partnered with 45 organizations to offer discounts of up to 50% on vegetarian products from October 10–18, 2026.

According to a report by Prachachat Business, the Thai Ministry of Commerce has launched the 'Thai Helps Thai: Blessed and Worthy Vegetarian Festival 2026' campaign. Running from October 10 to October 18, this nine-day initiative involves a collaboration with 45 partners to help manage the cost of living during the annual vegetarian observance.

The campaign features price reductions of up to 50% on 852 different vegetarian items and raw ingredients. Beyond retail discounts, the Ministry is working to streamline the supply chain by connecting fresh vegetable producers directly to central markets. This effort is intended to stabilize both the availability and pricing of produce, particularly in light of recent flooding concerns.

For residents and travelers, this initiative provides an opportunity to purchase festival-related goods at lower prices throughout the nine-day period. While the Ministry has outlined its strategy for price control and distribution, the specific impact on local market prices in various provinces remains to be confirmed. Those planning to participate in the festival may find these subsidized goods at participating partner outlets across the country.