Ari Golf Launches New Collection at One Bangkok

On September 24, 2026, Golf Room Co., Ltd. officially expanded its presence in the Thai sports market by launching 'Ari Golf' at the Ari Experience Center in One Bangkok. The event featured a simulated golf course setup and a presentation by Managing Director Pawee Chalermkanjana, who introduced the brand's 'Pros Of Play' concept. This philosophy aims to blend high-performance gear with an enjoyable playing experience, encouraging golfers of all skill levels to play with confidence.

The debut collection focuses on unisex apparel utilizing 'Ari Playtech' fabric technology, which is designed to be lightweight, breathable, and quick-drying. For residents and visitors in Bangkok, this launch marks the brand's first full-scale entry into the golf sector, potentially offering new options for local sports enthusiasts looking for specialized apparel.

While the brand has established its vision and initial product line, details regarding the long-term expansion of the Ari Golf range or potential partnerships with local golf courses remain to be confirmed. The collection is currently available at the Ari Experience Center, providing a new destination for those interested in modern, performance-oriented golf wear.