Events
ICONSIAM Launches 'Friends & Family Sale 2026' with Major Discounts
ICONSIAM is hosting a large-scale shopping event featuring 22 renowned brands with discounts reaching up to 90%.
According to a report by Thai Post, the iconic riverside shopping destination ICONSIAM has officially launched its 'Friends & Family Sale 2026' to stimulate year-end retail activity. The event showcases a curated selection of 22 prominent brands, offering significant price reductions of up to 90%.
For residents and travelers in Bangkok, this event represents a notable opportunity to access luxury and lifestyle goods at a fraction of their standard retail price. As the shopping center aims to boost consumer engagement during the final quarter of the year, visitors can expect a high-traffic environment within the mall during the promotional period.
While the scale of the discounts is substantial, specific details regarding the exact duration of the sale and the full list of participating brands beyond the initial announcement remain to be confirmed. Shoppers are encouraged to visit the official ICONSIAM channels or the mall’s information desks to verify the availability of specific items and the operational hours of the participating boutiques. This event highlights the ongoing efforts of major retail hubs in Thailand to maintain momentum in the local economy through aggressive promotional strategies.