Events
Thailand Promotes Wellness and Herbal Products at Bharat Nutraverse Expo 2026
Deputy Prime Minister Supachai Suthamphan led 20 Thai brands to New Delhi to strengthen cooperation in the health and herbal sectors.
On September 9, 2026, in New Delhi, India, Deputy Prime Minister and Minister of Commerce Supachai Suthamphan spearheaded a delegation of 20 Thai entrepreneurs at the Bharat Nutraverse Expo 2026. According to Khaosod Online, the initiative aims to showcase Thailand’s potential in herbal products, functional foods, and nutraceuticals.
During the event, a Memorandum of Understanding (MOU) was signed between SHEFEXIL and THIA, marking a formal step toward enhancing bilateral cooperation in the health and herbal industries. The strategy focuses on 'Co-Creation,' leveraging India’s expertise in Ayurveda and biodiversity alongside Thailand’s strong agricultural base and food innovation capabilities to target the global market.
For residents and travelers, this development highlights the growing international focus on Thai wellness products. While the partnership aims to foster innovation and trade, the long-term impact on product availability and specific consumer pricing remains to be seen. Observers are waiting to see how this collaboration will translate into tangible new products on the shelves. This event underscores the Thai government's ongoing efforts to position the nation as a hub for health-conscious exports.