Events
Amornphan Villa Celebrates Digital Milestone with Beachside Event
Rayong’s historic Amornphan Villa hosted a special beach party featuring actor Hone Thanakorn to celebrate reaching 100,000 followers on TikTok.
According to Khaosod Online, the long-standing Rayong resort, Amornphan Villa, recently held a 'Thank You Party' on the beach to mark a significant digital achievement. The resort’s TikTok channel, 'Amornphan Nueng Wan Phan Hetkan,' surpassed 100,000 followers in just ten months, highlighting the 47-year-old establishment's successful transition into digital marketing.
The event featured Channel 7 actor Hone Thanakorn, who served as a special guest host. He conducted an exclusive 'Sunset Interview' with the resort’s second-generation heir, Khun Emmy, to discuss the strategies behind the channel's viral success and the brand's efforts to connect with younger audiences through accessible and engaging content. The celebration concluded with a mini-concert performed by Hone Thanakorn.
For travelers and residents, this event underscores the resort's ongoing efforts to modernize its guest experience while maintaining its legacy status in Rayong. The success of the resort's social media strategy suggests a shift in how traditional local businesses are engaging with the public. While the event successfully celebrated this milestone, it remains to be seen how these digital engagement strategies will influence future service offerings or guest activities at the property.