Events
Charoen Pokphand Group Receives Moral Award for Organ Donation Campaign
CP Group was honored at the Thailand Moral Awards 2025 for its 'Thank You to the Givers' advertisement, which promotes organ donation.
On August 28, 2026, the Moral Center (Public Organization) hosted the Thailand Moral Awards 2025 ceremony to recognize exemplary media, individuals, communities, and organizations across the country. According to Khaosod Online Thailand, the event was presided over by Privy Councilor Air Chief Marshal Chalit Pukbhasuk, with Minister of Culture Sabida Thaiseth and other officials in attendance. A total of 109 awards were presented during the ceremony.
Charoen Pokphand Group (CP) received a commendation in the advertising media category for its film titled 'Thank You to the Givers.' This advertisement is part of the 'Let Them See Love' project, which aims to raise public awareness and encourage organ donation.
For residents and travelers in Thailand, this recognition highlights the ongoing national emphasis on social responsibility and charitable initiatives. The 'Let Them See Love' campaign is a long-standing effort to address the critical need for organ donors in the country. While the award acknowledges the effectiveness of the campaign's communication, it remains to be seen how such public recognition will influence future donation rates or the expansion of similar social welfare projects. The ceremony serves as a reminder of the government's continued support for organizations that contribute to the moral and social development of Thai society.