Economy
Synergetic Auto Performance Invests 6 Billion Baht to Expand EV Ecosystem
ASAP is investing 6 billion baht to capture the growing electric vehicle market in Thailand, focusing on commercial logistics and charging infrastructure.
According to a report by Prachachat Business on August 19, 2026, Synergetic Auto Performance (ASAP) has announced a 6 billion baht investment strategy to capitalize on the rising demand for electric vehicles (EVs) in Thailand. The company aims to strengthen its EV ecosystem by securing the rights to distribute five new models of MAXUS commercial electric vehicles, targeting the logistics sector.
Furthermore, the company is collaborating with its parent firm, Changan, to develop the DEEPAL L07E model, specifically designed for the taxi and car delivery markets. As part of this expansion, ASAP is also conducting feasibility studies regarding the establishment of its own EV charging stations to support its growing fleet and customer base.
For residents and travelers, this development signals a potential increase in the availability of electric commercial transport and taxi services in the near future. The shift toward electric logistics may also influence urban transport dynamics. However, it remains to be confirmed exactly when these new charging stations will be operational and how the integration of the DEEPAL L07E into the taxi fleet will impact service availability for the general public. Further details regarding the rollout timeline for these infrastructure projects are expected to follow as the company progresses with its investment plan.