Princess Sirivannavari Launches 'SCRAFT: Craftsmanship 2026' Collection

According to Prachachat Business, the SIRIVANNAVARI brand, under the creative direction of Her Royal Highness Princess Sirivannavari Nariratana Rajakanya, has officially launched 'SCRAFT: Craftsmanship 2026.' This new collection features a series of bags crafted from traditional Thai fabrics, developed in partnership with ICONCRAFT at ICONSIAM.

The initiative serves as a tribute to Her Majesty Queen Sirikit, the Queen Mother, highlighting the preservation and elevation of Thai textile artistry. By integrating traditional craftsmanship with contemporary design, the collection aims to promote the value of local Thai fabrics on a broader scale.

For residents and travelers in Thailand, this launch represents a significant intersection of royal patronage and modern fashion retail. Those interested in Thai textiles may find this collection at ICONSIAM, offering an opportunity to engage with high-end local craftsmanship. As the collection is part of an annual initiative, it underscores the ongoing efforts to sustain traditional weaving techniques within the modern luxury market.

While the collection is now available, specific details regarding the full range of designs, pricing, and the duration of the exhibition at ICONCRAFT remain to be confirmed by the organizers. Visitors are encouraged to check official channels for the most current availability.