CPF Brands Kitchen Joy and FIVE STAR Honored with 2026 Prime Minister’s Export Award

Charoen Pokphand Foods Public Company Limited (CPF) has been recognized for its significant contributions to Thailand’s global trade presence. According to a report by Thai Post, the company was awarded two 'Prime Minister’s Export Award 2026' honors in the 'Best Thai Brand' category. This recognition, presented by the Department of International Trade Promotion under the Ministry of Commerce, highlights the consistent growth and international market penetration of CPF’s flagship brands, Kitchen Joy and FIVE STAR.

For residents and travelers in Thailand, this news underscores the global reach of local food brands that are frequently encountered in daily life. The FIVE STAR brand, in particular, is a ubiquitous presence in Thai street food culture and convenience retail, while Kitchen Joy represents the company’s efforts to bring Thai culinary products to international consumers.

While the awards confirm the commercial success and brand recognition of these products on the global stage, the specific metrics regarding export volume growth for the 2026 fiscal year have not been detailed in this announcement. Furthermore, it remains to be seen how this international recognition will influence the company’s future product development or expansion strategies within the domestic Thai market. The awards serve as a testament to the current standing of these brands in the competitive global food export sector.